After critically analyzing my own email for a week, I have found that the use of mobile email device for communication has some advantages as well as some disadvantages. From simple essay plans, through to full dissertations, you can guarantee we have a service perfectly matched to your needs. Email help maintain records and archive of business transaction, rechecking past information, file repository, contracts which could be recovered later. According to Mullins (2010: 230), Email has some emotions woven creatively to encapsulate feelings through signs and symbols. If you need assistance with writing your essay, our professional essay writing service is here to help! Media richness theory states that all communication media vary in their ability to enable users to communicate and change understanding - their "richness". Both for personal as well as organizational use, email have become a part of our everyday lives from communicating with friends, for new job application. naval postgraduate school! this is supposed to be a rational for the research proposal. This theory help organization to select appropriate communication media to communicate with its employees and to stay connected through mobile email devices and an example of such a device is BlackBerry and Android which help send and receive mails at anytime and anywhere. Media richness theory predicts that managers, driven by the instrumental goal of task efficiency, choose media based on the match up of message equivocality and media richness. Email plays an important role in business today and has become a basic necessity in any organization just like paper and ink. “To effectively communicate, we must realize that we are all different in a way we perceive the world and use this understanding as a guide to our communication with others.” Anthony Robbins. Ignores use of symbolism in communication. Media richness theory argues that performance improves when team members use "richer" media for equivocal tasks. As digital communication channels, modalities and content richness have evolved and burgeoned, computing technology and online media itself can convey social presence and influence users viewing and engaging the content (Fogg, 2003). Another example is the Android Operating System in modern mobile system which provides users to do array of operations as it can run multiple applications at the same time, multitasking and is more fluid than other cell phones. Theory is devised before the widespread use and developments of email. Company Registration No: 4964706. According to McLuhan’s medium theory for new media, it states that, “any advanced modern society is shaped by the various media technologies that are available to it” (Laughey, 2007). Sample answer: Media richness theory judges different media’s contribution to meaning making as falling along a continuum of lean to rich, depending on three factors: the presence of instant feedback, the use of multiple cues and natural language, and the medium’s personal focus. 2). 15th May 2017 The communication tool for evaluating email could be best explained by Media Richness Theory by Richard L. Daft and Robert H. Lengel. 2013. p. 268). It makes a person so dependent towards it that people spend less time with family and friends. Sitkin, Sutcliffe and Barios-Choplin (1992) found data carrying capacity and symbol carrying capacity to carry information. You can view samples of our professional work here. All work is written to order. The portable gadgets like mobile phones and laptops are able to send and receive emails and help manage your business even if you are travelling or in another part of the world. A communication is considered complete when the necessary feedback is given, the receipt of... c) Conveyance of multiple cues. Daft and colleagues [6, 7, 9] argued that media varied in their ability to enable users Use Media Richness Theory to illustrate how people need to match technologies to the tasks at hand. Media Richness Theory , or MRT, is the idea that all types of communication are compared to each other in their ability to convey understanding to another person. Limitations. Electronic mail is a method of exchanging digital message from sender to receiver. The handheld device helps receive and send mails wherever they are and help stay employee connected and could give immediate feedback as soon as possible. the volume and assortment of information that can be transmitted during a specific clip (McShane & A; Von Glinow. Media Richness Theory As technology has advanced further and further every day we have all become slowly more disconnected from face-to-face communication. A theory that can fix this problem would be the Hierarchy of Media Richness Theory, as shown in Figure 2. Communication is very essential for any organization to build relationship and for its success. It helps understand the impact of different communication media type on message and help reduce ambiguity of communication through proper selection of communication media. Disclaimer: This work has been submitted by a university student. Choice of media is done by assumption of rational decision making. 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